With an app, your customers can shop from anywhere, anytime. They can browse through your products while they're on the bus, on the toilet, or even during a boring meeting (shh, we won't tell anyone). Plus, with personalized notifications, you can entice them with special deals and discounts that they can't resist.

Are you tired of losing sales because your customers are stuck using a clunky website that takes forever to load on their smartphones? Well, fear not my friends, because mobile apps are here to save the day!

Now, you may wonder, what is eCommerce and what is mCommerce? To put it simply, eCommerce is an umbrella term to describe shopping online with any digital device. But mCommerce, short for mobile commerce, refers to shopping online specifically with a mobile device, like a phone or tablet.

You may further wonder, if I already had an eCommerce website, why do I need an mCommerce app?

Did you know that when you put your website on the web, its source code can be easily viewed by anyone? This includes attackers that could inject their own code to modify the behavior of your website to trick your users. Apps tend to be more secure in this regard. And fake URLs don’t launch the real apps of the companies they are pretending to be.

Congratulations! You’ve finally launched your app. Now, it’s time to introduce it to the world! Here are some tips for you to let people see and know your app. You can pick some ideas from this article and tailor a marketing strategy to promote your app.

In 2021, mobile usage has taken the lead to 56%. Businesses starts to go online and even build their own E-commerce apps.

The COVID-19 pandemic has changed online shopping behaviors globally. More and more people prefer to shop online.